Social Media Marketing - Youtube, Facebook, Twitter, Linkedin

Every business has a niche. At SolveIT Bahamas, we focus on identifying what that niche is. Creating a niche and marketing it to both your general and targeted markets is a smart business strategy. Identifying or creating a niche means digging deeper into what sets your business, products or services apart from the competition.

Our digital marketing and advertising strategy utilizes Social Media networking because of the huge success and popularity of social networks such as Twitter, LinkedIn, Facebook and Youtube. The architecture of these social networks utilize the Friend-Of-A-Friend (FOAF) trust model similar to word of mouth (WOM). Studies reveal that, while 14% People trust ads, 76% of people trust consumer recommendations for purchase decisions. Did you know that 66% Of The Global Internet Population Visit Social Networks or Visiting Social Sites Is Now The 4th Most Popular Online Activity ?

How does social networking work ? The FOAF model enables users to interact with network users to whom they are not otherwise directly connected. Users can establish different rules of engagement for different types of connections in their network; the closer the connection to a user in terms of degrees of separation, the more trusted that user is. This is the key difference between Social networking and traditional SEO or PPC strategies. Users maintain direct connections to their friends, but they also have some level of access to the direct connections their friends maintain to other people. As a result, you are essentially exposed to very large consumer networks. Some of the benefits include greater business and website exposure, viral buzz, increased customers and sales channels.

Don't have a website or social media presence ? We are experts in Web Design, Website Development, Graphic Design and Corporate Identity to ensure that our clients launch a successful Social Media Marketing strategy and invite you to contact us today to ask how we can help you optimize your online presence and outrank your competitors!